I have always had a problem with the Chick Fil A situation. The owner of the chain has a personal belief that he discloses when asked. Whether one agrees or disagrees, it is the opinion if a single person born of a very different generation.
However, the history of the actual restaurant chain shows an incredible evenhandedness towards its employees and customers. This shows that the owner is keeping his beliefs personal and not allowing it to impact his chain's treatment of actual people. How many of the boycotters can say the same? Is any of the money going to "traditional family" organizations? Okay...maybe so. Is money being contributed to "let's kill gay couples"? No....that would be the Westboro people.
If an organization is treating its employees and customers fairly, I consider that far more telling of the ethics of the organization.
Tell me, everyone, what are the politics of the owner of your favorite soft drink/coffee/computer company owner? Go look into that and then decide if you're being fair or if you're being a sheep.